"Hyper" comes from the Greek word ὑπέρ (huper, "over"). "Hyper" is a step above "super," which means it's huge, it's awesome, it's gigantic, it's lightning fast ("hyperdrive," anyone?), it's better than everything put together, it's ... you get the point.
"Commercialism" is the selling of stuff, basically.
Put together "hyper" and "commercialism," and you have malls on every corner, people trying to sell you stuff every minute of your life, etc. The definition one dictionary gives is "...the tendency within capitalism to turn everything into objects and services sold for the purpose of generating profit."
In my opinion dvertising is a valid method of funding our "free" ability to surf the web. Unfortunately, advertising (in many cases) is quite abusive. The ability, for example, to pay a "special" fee to get greater advertising visibility.
It would be interesting to see if the marketer's could formulate some "rules of conduct" for advertising standards. Unfortunately, that is probably the same as asking a drug addict to go to rehab. Oh well, I guess regulation is the way to go. Let the marketing anti-regulatory whining begin.
i think u have just mentioned to the general meaning of the topic...it could be much better and general;)
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